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Published on 21thJuly

Introduction  In a digitally conscious world, the word ‘brand’ has become an established term with every sector and industry. Brand and branding have been an over consuming buzz word in recent times. Studies have shown that millennial’s and Gen Z are more influenced by the “why” of a brand than by the “what” of a...

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Published on 13thJuly

Within the commercial interior design sector there are a few different types of interior design practices, each taking a slightly different approach depending on the style of venue. For example, hospitality interior design, retail design and workplace design all fall under this commercial interior umbrella but all have different needs when it comes to the...

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Published on 8thJuly

Have you ever wondered what makes a restaurant experience so memorable? Or what makes the leading restaurant brand in your city more successful than its competitors?   Well, the obvious answers would be the food and service. However if you look closely there is an intensive design driven process which binds the tangible and intangible...

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Published on 4thJuly

When it comes to brand communication there are typically two key characteristics or traits that we see especially in founders or executives when talking about their brand. Example 1: ‘Too much information’: The person who literally wants to tell you everything! And we really mean everything! Example 2:  ‘The Joker’: They really can’t find the...

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Published on 14thMarch

An insight into our 360 brand process | The Collective This insight will showcase the behind the scenes development of our latest Coffee Shop project. Discover what it takes to turn an idea into a cohesive and memorable hospitality brand. From initial brand strategy, through the design process, right up to the interior visualisation stage, this...

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Published on 20thDecember

Quick Links What is the secret recipe to creating a memorable Restaurant experience?   First Impressions   Brand Story   Interior Concept   Spatial Planning   Furniture     Imagery – Grey Coffee – Neat Burger, Princes Street | London Read about our experience at Neat Burger | Soho here!   What is the secret to...

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Published on 24thNovember

In this guide we will provide you with all the information you need to know about commercial interior design. We will cover the basics and explore some of the most common questions, as well as go into more depth on the commercial interior design process and share insights on successful case studies.   Quick Links...

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Published on 6thOctober

Commercial Interior Design Interior design is responsible for the planning, design and implementation of interior concepts into spaces across many sectors including residential, medical, entertainment, educational, professional and commercial. Each one of the above sectors can be broken down into specific areas and we are going to take a closer look at the commercial design...

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Published on 14thJune

Coffee Shop Interior Design Ideas | Part 1 Interior design for hospitality essentially is a process that should consist of three things, brand strategy, brand identity and interior architecture. You may be refurbishing your interior, rebranding or creating a new coffee shop brand… whichever category you fall under, as a hospitality brand you should take...

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Published on 21thMay

The coffee shop industry has been enjoying substantial growth over the past decade, resulting in the high street coffee giants popping up in most UK towns. An incredible benefit of the booming coffee industry is that independent, local coffee shops are also thriving. Coffee culture is real, and it isn’t going anywhere, many coffee drinkers...

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Published on 30thApril

Coffee Culture   The coffee industry has gained traction in recent years, coffee drinking has developed into ‘coffee culture’ and is a part of so many daily routines. But let’s be honest grabbing a coffee isn’t just about drinking a lovely brewed coffee anymore is it? Coffee shops are the ‘go to’ environment for a...

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Published on 23thApril

There’s nothing that inspires us more than to design a restaurant interior.  There are many factors to consider when designing a restaurant and it’s often a fine balancing act to get it completely right.    The key things that usually need to be considered for restaurant interior design are as follows:    Brand  Restaurant food...

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Published on 31thMarch

Connected brand experience is the ability to shape consistent experiences across all customer touch points. At Grey Coffee we really believe that your customers’ brand experience starts way before they interact with any brand touch point and lasts long after that initial experience.   Understanding how and where customers interact with your brand is critical...

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Published on 4thMarch

Understanding the importance of customer connection in a post pandemic world is vital for most businesses in 2021, but for the hospitality industry it might be pretty overwhelming to know where to start. Many businesses will be gearing up to reopen and to get back to ‘normal’ come the summer, but it may not prove...

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Published on 8thFebruary

Understanding ‘Branded Interior Experiences’ Often overlooked, Brand Interior Experience is the key link between a brands identity, their physical environment and their customer. It’s the difference between a space just being designed to look nice and a space that is designed with brand purpose.  Tangible & intangible | Essentially, when creating a brand interior experience...

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Published on 31thJanuary

Featured in Brand Matters this month: Why brands need to be more authentic in 2021!  Our newest member of the Grey Coffee team Charlie shares her experience joining Grey Coffee during a global pandemic. We also take a look at what is happening over on our Instagram account, our favourite book this month and more news...

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Published on 4thNovember

Calling all App developers we are currently on the hunt for some new talent to support us with existing and new projects we have coming up in the studio. We are looking for mid-level App developers that have experience building native Apps for iOS or Android. Required Skills (iOS): Strong experience in iOS Development in...

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Published on 16thJune

One of the many reasons we love Manchester is its diversity and f&b scene. The food and beverage scene (f&b) is constantly developing and we find ourselves always uncovering new streets, bars and hidden gems, whenever we visit. Mackie Mayor was recommended to us by a friend, so when we had an afternoon spare we...

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Published on 9thApril

Why Brand Matters? The term brand is literally flying around everywhere, we can’t go more than 10 minutes in the studio with someone not mentioning brand, phone rings and yep you’ve guessed it, a client wants to talk about brand, we log on to social media and there it is splattered everywhere, ‘brand this’, ‘brand...

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Published on 27thMarch

Google have recently confirmed that they made an update to the Google Search algorithm. The update has been labelled as a ‘broad core search ranking algorithm update’. As a result of this update some website owners are suggesting that their search rankings have been negatively affected. Unfortunately, it would seem that if your rankings have...

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Published on 15thMarch

FITISM: Brand Identity. Over the last few years there is no doubt that people these days are generally more informed and certainly have a much better understanding of the term brand. This post will explore how you can challenge your own brand and hopefully understand further why brand is an integral part to any successful...

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